social media

A recent report by Simply Hired, LinkedIn’s job search portal, reveals through its Employment Trends that jobs on Facebook has increased by 635 percent. Interestingly, MySpace jobs have decreased by 27 percent. LinkedIn also had a substantial growth of 125% jobs while social networking sites did not see an increase in jobs and stayed at the previous 22%.

The data was derived from millions of jobs indexed by Simply Hired a popular job search engine. The graph below depicts the increase and decrease.

Most of the recruiters and employers have quit traditional methods of searching for a perfect candidate. No longer do they spend all their time going through job portals but they also search for interesting candidates on social media sites, blogs, forums and professional networking sites.

LinkedIn is one great way of letting recruiters know about your talents, testimonials, profession, friends, business networks and much more. LinkedIn has over 35 million members in over 200 countries and territories around the world. A new member joins LinkedIn approximately every second, and about half of LinkedIn members are outside the U.S. Executives from all Fortune 500 companies are LinkedIn members and have listed their entire profile including roles, responsibilities, previous experiences, education and their business network details. Read the full story

PALO ALTO, Calif., Facebook today announced that Donald E. Graham, chairman of the board and chief executive officer of The Washington Post Company , has agreed to join its board of directors next month. Read the full story

Bebo today made it easier for Internet users to manage their online life by providing users with a one-stop “Social Inbox” that combines e-mail, social networking and media recommendations in one easy-to-use interface. Designed to allow consumers to organize their lives online, Bebo’s Social Inbox makes it simple for users to keep in touch with the information and people who are important to them. The Social Inbox aggregates feeds and updates from Twitter, Flickr, Del.icio.us, YouTube, AIM and others, so users can see at-a-glance what’s going on in their online world. The new experience also offers one-click access to Gmail, Yahoo! Mail, AOL Mail, as well as user-selected media favorites, such as videos, music and photos. In addition, more than 100 million* users of AOL and AIM can now log directly into the Bebo service, http://www.bebo.com, using their existing screen names. Read the full story

According to a recent report by comScore, U.S. Internet users watched 13.5 billion online videos during the month of October which is a 45 percent increase compared to the previous year. Hulu, another online video service which provides hit TV shows like NBA, Daily Show, 30 Rock and Family Guy moved up to the sixth position in rankings. Hulu is a joint venture by NBC and Fox Interactive Media. Read the full story

That’s what the success story at LinkedIn blog claims. Jeff Ragovin, a VP at Buddy Media, New York is said to have made millions of dollars by fetching prospective links. “I look at my network on LinkedIn and I look at that as a gold mine” stated Jeff.

Jeff as a VP for Sales and Business Development is said to have brought in clients such as Microsoft, New Balance and Anheuser-Bush. He mentions that when you approach a prospective client through LinkedIn, they have the opportunity to see your network, your experience and your testimonials. Read the full story

While search engine optimization has become a mainstream practice for any website, Social Media Optimization is considered a fairly new and unknown optimization field. Social Media Optimization can help hugely in search engine rankings and has a wider scope for fetching traffic and quality external links.

Create Tagging Option

The basics for fetching SMO popularity is to add bookmark plugins on your website, blog or forum so that visitors can easily tag your article onto their favorite search engines. There are a dozen plugins available if you have created your site on WordPress, Blogspot or any familiar open source blog.

Create Opportunity to Link

The next important step is to create a platform which is interactive and interesting. A visitor should be impressed or drawn towards the page topic such that he or she wishes to bookmark the page. If your site is static and the content never changes for months, you should seriously consider an option to add a Blog to your website.

Promote Your Site Content

It is recommended to self promote your site during early stages. How are people going to know about your content unless your site ranks well for the specific keyword? Try promoting your site by submitting your feeds, pdf, videos and articles onto other related websites ultimately driving traffic back to your website.

Allow Syndication

Provide options for third-party websites to use your feeds. For this feature, you should have RSS feeds enabled on your website.

After working on tags, RSS feeds and external submissions check the number of bookmarks or tags for your website in popular social media websites like Technorati, Del.ici.ous and Digg. This can provide a clear picture on the popularity of your website on Social Media websites.

You can soon find the rankings increase when the tagging increases in these websites.